We know you’ve got a lot riding on your holiday email strategy and it’s easy for the dreaded send anxiety to creep in.
Clients always ask us: What is a good open rate for my campaign? That is a good question but we are unable to answer because it depends on the: [checklist […]
First, let’s see what the ALT tag (or attribute) actually is in relation to an email campaign. The “ALT attribute” specifies alternate text for an image if the image cannot […]