As the world starts to come out of its COVID-19 shell, it can be especially difficult for retailers as they seek to generate income quickly and hire staff who may have been furloughed. They may have pivoted while closed, using email marketing as a method to keep in touch with their customers about closures or service changes.
In these most challenging of times, it’s easy to panic and start to send more and more email. It is a great tool so make sure you use it smartly and effectively.
In these most challenging of times, many businesses are closed and wondering how they can stay afloat, keep their customers engaged, or even grow their businesses. Start planning for the comeback.