Email Marketing Tips
Open or Click Rate? It’s the ****ing Leads…
A client achieves a 28.6% open rate from a campaign then asks, “Is that good?” No longer relevant, it’s all in the leads.
Read MoreStand Out from the Crowd: The Most Powerful Words in Subject Lines
The inbox is a busy, busy, busy place. With other emails vying for your subscribers’ limited attention, it’s important that you make your subject line stand out – and get your email opened.
Read MoreEmail Marketing in a Pandemic
Back in March 2020, we were scheduling our email news deliveries for 10 a.m., we were sending targeted campaigns using segments, had multiple automated email journeys on auto-pilot, and thought we had our email content calendar locked down for the next few months.
Read MoreEmail Deliverability: What It Is and Why It Matters
Do you do “Email Marketing” or are you an “Email Now-and-Then-er”? A key part of effective and successful marketing is the schedule. What is yours?
Read MoreRetail Email Subject Line Tips
We’re always being asked questions like: “What is the best day to send an email?” or “What time of day will get the most opens?” The answer is not always simple and can depend on many things.
Read MoreRestaurants – Send Birthday and Anniversary Messages
Are you a restaurant, bar or eatery? Email marketing can be a powerful way to easily generate repeat business and significant income. Let email automation make your life easier.
Read MoreFree Black Friday, Cyber Monday & Christmas Holiday Templates
Start planning for Black Friday, Cyber Monday and Christmas with our beautiful, free email templates. Let us help you plan your email campaigns.
Read MoreContractors – Send Automated Service Reminders
Are you a contractor such as a plumber, window cleaner, heating contractor, garage door repair person? Would you like an easier, automated way, to generate repeat business?
Read MoreThe (Hidden) Power of Email Marketing
Traditional marketing is a form of conventional marketing that was used before the internet era. This includes TV, radio, news ads, and flyers. Targeted marketing (1) identifies an audience likely to buy services or products and (2) promotes those services or products to that audience.
Read MoreEmail Delivery based on your Behaviour
Send Time Optimization looks at when people are most likely to open your email campaign then sends it at that time to maximize opens. Upgrade to Premier!
Read More